IKEA has started a new program called IKEA Family. The program brings along benefits such as free items, free coffee or tea every time you visit, reduced prices and "members only" pricing. Visit the linked page for more details and to find a participating store near you. Then register and pick-up your card at your local store. Keep an eye out at your local store for one of their newly installed in-store kiosks near the children's section to get your free card!